Android’s Leaky Bucket: Loyalty Gives Apple the Edge Over Time

"Yankee found that 76 percent of Android owners intend to buy another Android phone. A big number, sure. But it means that 24 percent of Android phone users plan to switch to another platform. Guess where the majority of those professed switchers are going — 18 percent to iPhones.
Flip side: Just 6 percent of iPhone owners said they plan to switch to Android.
That’s a pretty significant asymmetry."

Android’s Leaky Bucket: Loyalty Gives Apple the Edge Over Time