EBay targets mobile users, hoping to seem hip – USATODAY.com

"These days, most of the things people purchase on the site aren't sold through auctions; they have fixed prices. And, the majority of items for sale are new — not musty antiques or old collectibles.
Richelle Parham, eBay's chief marketing officer, says plenty of people see eBay as an auction-focused marketplace, despite the reality.
"We need to change that perception," she says.

The company wants to be seen as an e-commerce innovator, rather than a staid auction site. To promote that image, eBay is embarking on a major ad campaign aimed at consumers who shop on smartphones. At the same time, eBay hopes it will change consumers' misperceptions about the company."
EBay targets mobile users, hoping to seem hip – USATODAY.com

If Apple Won't Release iPad 2 Sales Data, eBay Will

eBay makes selling your junk easy with new mobile iPhone Apps

You have have the eBay mobile app. However now there are new apps are available in more than 190 countries and eight languages. And, with the new mobile apps adding more easy ways to sell on eBay.com and eBayClassifieds.com, buyers have more options than ever to access incredible value and selection online and find the best deals in their neighborhood, across the country and around the world.

The new eBay Selling app, which is free to download, eBay sellers can:

• Point, shoot and click to list an item from their iPhones in 60 seconds or less
• Research sales trends and price ranges on eBay and list similar items for sale
• Easily and clearly view the status of items for sale
• Share listings with Facebook and Twitter social networks
• Quickly link to other eBay and PayPal iPhone apps



The new eBay Classifieds application for the iPhone, also free to download, creates an unmatched shopping experience for classifieds sellers and buyers. The eBay Classifieds mobile app provides:

• Free ad postings in less than a minute with up to eight photos, either from the iPhone’s photo library or its camera
• Fast and simple search by keyword, location, price range and other attributes
• Single-page ad view with reply, watch, and share features – all while on the go.



To make your tool chest complete you may want to also download PayPal Mobile for iPhone, paying for classifieds transactions is easier and safer than ever. A buyer can quickly email money or “bump” iPhones with a seller to transfer funds between PayPal accounts.

Read more details at BusinessWire

What's eating eBay? Market bidding isn’t going Ebay’s way

Recessions are supposed to be boom times for yard sales and flea markets, so what’s eating eBay (EBAY), the world’s largest bargain bazaar? Ebay shares hit a new five-year low Thursday as yet another analyst weighed in on the nagging deterioration of the auction giant’s business. 

But wait there is more! Power sellers are unhappy about rate structure changes, they claim the new CEO drove off good sellers while keeping the below par ones, changed feedback policies so buyers can rob sellers (and sellers can't even leave negative feedback about it) and messed up the site’s SEARCH beyond repair. Most buyers have walked away because they cannot find anything on the site.

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