The $14 million round was led by DAG Ventures, and also includes newcomer Founder’s Fund. Existing investors Benchmark Capital, Shasta Ventures, First Round Capital, and Sherpalo Ventures all participated as well. Patzer declined to comment on the company’s valuation, but says that it is “decidedly an up round” and that it was preemptive. Mint hasn’t disclosed its revenues, but Patzer says that they’re up 8x year over year.
Since launching at TechCrunch40 in 2007, Mint has grown to 1.4 million registered users, tracking $175 billion in transactions and $47 billion in assets. The site also reports that it has identified $300 million in potential savings offers for its users. It primarily makes its money by generating leads for financial institutions, but it’s also sitting on a goldmine of user data that it hasn’t even begun to tap into yet.
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